Recruiting in Renewable Energies

Problem: Attracting qualified profiles in unattractive areas and with a complex application process

Vestas, a leader in the renewable energy sector, was facing several major challenges:

• Difficult recruitment in unattractive areas : Vestas' infrastructures are located in unattractive regions, which complicates the recruitment of technicians and maintenance workers.
• Complex application process : The difficult and time-consuming application process was a deterrent to many potential candidates.
• Improving visibility and employer brand : Vestas also wanted to strengthen its presence and enhance its employer brand to attract more qualified candidates.

With Seeqle: More qualified applications and optimization of the application process

To meet these challenges, Vestas used Seeqle's AI technology:

• Recruitment advertising campaigns : Distribution of targeted advertising campaigns to attract the right profiles, especially those interested in renewable energies, even in less attractive areas.
• Multi-channel distribution of offers : The ads were shown on key platforms like Facebook, Instagram, Instagram, Google, LinkedIn, as well as on various websites and apps.
• Optimization by AI : Seeqle's technology allowed for ultra-precise targeting, based on a vast HR database. AI has refined ad delivery to maximize effectiveness.
• Custom ATS : An optimized application tracking system has been put in place to simplify and speed up the application process, while providing a better candidate experience.

The collaboration with Seeqle has allowed Vestas to obtain significant results:

Recruiting campaigns with Seeqle have produced significant results:

• +3,000 offer views
• 38% of resumes selected for interview