Recruiting in the aeronautical, space and defense industry

Problem: Acquisition of qualified applications on the jobboard

Leader in the aeronautics and space industry in France, L'Aéro Recrute connects recruiters and candidates in the sector in order to help companies recruit via a job platform with more than 4600 offers. L'Aéro Recrute must face a problem of qualifying applications received on the profiles sought after such as: aircraft maintenance technician, IT director, automotive engineer, or even aviation mechanic.

In order to meet the need to increase the flow of qualified applications arriving on the L'Aéro Recrute jobboard, GIFAS and the Valorus agency used the Seeqle solution.

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Solution: Target the right candidates in the right place at the right time

Several channels have been exploited to reach the audience on hundreds of environments - Social (Facebook, Instagram, Messenger and Audience Network), Google search & display - making it possible to reach potential candidates for the aeronautics, space and defense professions, in the right place and at the right time, in the right place and at the right time across the web.

Seeqle and its advanced exploitation of advertising technology Native Ads allows ads to integrate naturally into various display environments (Stories, In-Feed, Insets, Videos) - and thus to attract the eye of the target in a positive way in order to enhance the employer brand of L'Aéro Recrute.

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Result: A boost in qualified applications

The acquisition campaign made it possible to considerably increase the conversions of the L'Aéro Recrute jobboard.

Thanks to the continuous improvement of the precision of targeting on the acquisition campaign, the Seeqle solution made it possible to generate more than 6,000 total applications and to significantly increase the level of qualification during the campaign, on the L'Aéro Recrute job site.