Recruiting on Google
Seeqle, your turnkey AI recruitment software for recruiting on Google.
Why use Google for your recruitments?
Recruiting via Google can be complex due to the diversity of advertising tools and its competitive nature. Google Ads makes it possible to target various candidates, but requires expertise to optimize campaigns and maximize the return on investment. Attractive ads can be expensive, limiting the reach of recruiters on a limited budget. It is crucial to monitor and adjust campaigns based on Google's performance and algorithm changes. Expert management, a precise targeting strategy and rapid adaptation to market dynamics are essential for success.
The number of candidates available
Google offers access to a huge audience. With targeted advertising, as recruiters, you can reach specific potential candidates, maximizing the effectiveness of your ads and the use of your recruitment budget.
Analysis and optimization of campaigns
Google offers advanced analysis and reporting tools that provide accurate data on the effectiveness of recruitment campaigns. You can thus adjust your strategies from campaign to campaign to optimize results.
Reputation and employer brand
An active presence on Google and social networks improves your visibility and your employer brand. By sharing engaging content and job offers, you attract active and passive candidates who are seduced by the opportunity to work for a well-received company.
How do I recruit on Google?
Créez des contenus
Create professional advertising visuals and texts adapted to the different formats of the platform. Google is the platform that will offer the most distribution formats, but therefore also logically the platform that will require the most work upfront.
Créez vos campagnes
Set up your advertising campaigns with YouTube ad managers. Set specific goals, and adjust advanced targeting. This stage requires a thorough mastery of Google and its environments, an ability to interpret key performance indicators (KPIs), and especially knowledge in tracking.
Optimisez en temps réel
Once launched, monitor the performance of your campaigns. Use analytical tools to track relevant KPIs. Make continuous adjustments to targeting and performance-based content.
Analysez vos résultats
After the campaign, prepare detailed reports by aggregating data from each of your platforms used to analyze the results. Compare them to goals, identify strengths and improvements for future campaigns.
Why is it difficult to recruit on Google?
Recruiting via Google can be complex due to the diversity of advertising tools and its competitive nature. Google Ads makes it possible to target various candidates, but requires expertise to optimize campaigns and maximize the return on investment. Attractive ads can be expensive, limiting the reach of recruiters on a limited budget. It is crucial to monitor and adjust campaigns based on Google's performance and algorithm changes. Expert management, a precise targeting strategy and rapid adaptation to market dynamics are essential for success.
Why use Seeqle to recruit on Google?
Qualified candidates thanks to AI targeting
As a Google Ads technical partner, Seeqle simplifies the analysis of demographic and behavioral data. Using AI, we identify candidate segments that are relevant to you. This saves you the hassle of using complex tools and allows you to target effectively without effort.
Simplify the life of your HR teams
Seeqle offers tools for HR analysis, task automation, and AI-based content creation. These tools make it easy to produce ads that are optimized for Google, and also optimize your time analyzing and managing candidates.
Management and optimization of your recruitment budget
Seeqle, thanks to AI and its continuous learning, manages your recruitment campaigns, optimizing your budgets in real time to improve your performance on Google. As a result, you get more qualified applications in your ATS.