Recruiting on Instagram
Seeqle, your turnkey AI recruitment software for recruiting on Instagram.
Why use Instagram for your recruitments?
Using social networks like Instagram for recruitment can be complex for you and your human resources department. In a similar way to Facebook, Instagram offers a diverse range of targeting options based on demographic, behavioral, and interest data, which may seem to be beneficial. However, the effective management of advertising campaigns requires specific expertise. In fact, although Instagram offers considerable potential for recruitment, mastering its advertising tools requires a thorough understanding and continuous adaptation to changes in the platform.
The number of candidates available
Instagram offers access to a huge audience. With targeted advertising, as recruiters, you can reach specific potential candidates, maximizing the effectiveness of your ads and the use of your recruitment budget.
Analysis and optimization of campaigns
Instagram offers advanced analysis and reporting tools that provide accurate data on the effectiveness of recruitment campaigns. You can thus adjust your strategies from campaign to campaign to optimize results.
Reputation and employer brand
An active presence on Instagram and social networks improves your visibility and your employer brand. By sharing engaging content and job offers, you attract active and passive candidates who are seduced by the opportunity to work for a well-received company.
How to recruit on Instagram?
Créez des contenus
Create visuals and advertising texts adapted to the different formats of the platform. This content should be optimized and include clear calls to action. The creation of this content requires expertise in visual creation, as Instagram is mainly based on photos and videos, and in delivery algorithms.
Créez vos campagnes
Configure your advertising campaigns with Instagram ad managers. Set specific goals, and adjust advanced targeting. This stage requires a thorough mastery of the platform, an ability to interpret key performance indicators (KPIs), and especially knowledge in tracking.
Optimisez en temps réel
Once launched, monitor the performance of your campaigns. Use analytical tools to track relevant KPIs. Make continuous adjustments to targeting and performance-based content.
Analysez vos résultats
After the campaign, prepare detailed reports by aggregating data from each of your platforms used to analyze the results. Compare them to goals, identify strengths and improvements for future campaigns.
Why is recruiting on Instagram difficult?
Using social networks like Instagram for recruitment can be complex for you and your human resources department. In a similar way to Facebook, Instagram offers a diverse range of targeting options based on demographic, behavioral, and interest data, which may seem to be beneficial. However, the effective management of advertising campaigns requires specific expertise. In fact, although Instagram offers considerable potential for recruitment, mastering its advertising tools requires a thorough understanding and continuous adaptation to changes in the platform.
Why use Seeqle to recruit on Instagram?
AI targeting automation
As a Meta technical partner, Seeqle simplifies the analysis of demographic and behavioral data. Using AI, we identify candidate segments that are relevant to you. This saves you the hassle of using complex tools and allows you to target effectively without effort.
Simplify the life of your HR teams
Seeqle offers tools for HR analysis, task automation, and AI-based content creation. These tools make it easy to produce ads that are optimized for Instagram, and also optimize your time analyzing and managing candidates.
Management and optimization of your recruitment budget
Seeqle, thanks to AI and its continuous learning, manages your recruitment campaigns, optimizing your budgets in real time to improve your performance on Instagram. As a result, you get more qualified applications in your ATS.
Award-winning HR technology
