Recruiting with advertising
Seeqle, your turnkey AI recruitment software for recruiting through advertising.
Why use advertising for your recruitments?
Using advertising for recruitment can be complex for you and your human resources department. Each advertising platform offers a diverse range of targeting options based on demographic, behavioral, and interest data. This may seem advantageous, however, the effective management of advertising campaigns requires specific expertise. In fact, while advertising offers considerable potential for recruitment, mastering the ins and outs of advertising requires a thorough understanding of the subject and continuous adaptation to changes in demand.
The number of candidates available
Advertising provides access to a huge audience. With it, as recruiters, you can reach qualified potential candidates, maximizing the effectiveness of your ads and the use of your recruitment budget.
Analysis and optimization of campaigns
Advertising platforms offer advanced analysis and reporting tools that provide accurate data on the effectiveness of recruitment campaigns. You can thus adjust your strategies from campaign to campaign to optimize results.
Reputation and employer brand
An active presence in the lives of your candidates logically improves your visibility and your employer brand. By sharing engaging content and job offers, you attract active and passive candidates who are seduced by the opportunity to work for a well-received company.
How to recruit by advertising?
Créez des contenus
Create visuals and advertising texts adapted to the different places where your ads are displayed. This content should be optimized and include clear calls to action. The creation of this content requires expertise in visual creation and in delivery algorithms.
Créez vos campagnes
Configure your advertising campaigns with ad managers. Set specific goals, and adjust advanced targeting. This step requires a thorough mastery of the platform (s) you use, an ability to interpret key performance indicators (KPIs), and especially knowledge in tracking.
Optimisez en temps réel
Once your ads are launched, monitor the performance of your campaigns. Use analytical tools to track relevant KPIs. Make continuous adjustments to targeting and your performance-based content.
Analysez vos résultats
After the campaign, prepare detailed reports by aggregating data from each of the platforms used. Compare them to goals, identify strengths and improvements for future campaigns.
Why is it difficult to recruit with advertising?
Using advertising for recruitment can be complex for you and your human resources department. Each advertising platform offers a diverse range of targeting options based on demographic, behavioral, and interest data. This may seem advantageous, however, the effective management of advertising campaigns requires specific expertise. In fact, while advertising offers considerable potential for recruitment, mastering the ins and outs of advertising requires a thorough understanding of the subject and continuous adaptation to changes in demand.
Why use Seeqle to recruit with advertising?
AI targeting automation
As a pioneer in recruiting advertising, Seeqle simplifies the analysis of demographic and behavioral data. Using AI, we identify candidate segments that are relevant to you. This saves you the hassle of using complex tools and allows for effective targeting and effortless results.
Simplify the life of your HR teams
Seeqle offers tools for HR analysis, task automation, and AI-based content creation. These tools facilitate the production of optimized advertisements, and also optimize your time analyzing and managing candidates.
Management and optimization of your recruitment budget
Seeqle, thanks to AI and its continuous learning, manages your recruitment campaigns, optimizing your budgets in real time to improve your recruitment performance. As a result, you get more qualified applications in your ATS.