Recruiting on Spotify
Seeqle, your turnkey AI recruitment software for recruiting on Spotify.
Why use Spotify for recruiting?
Using social networks like Spotify for recruiting can be complex for you and your HR department. Unlike traditional platforms, Spotify doesn't allow traditional visual ads to be shown, so recruiters need to focus on engaging, well-designed audio ads. Creating an audio message that grabs listeners' attention while being relevant and engaging requires audio production expertise and a thorough understanding of listener behavior.
The number of candidates available
Spotify offers access to a huge audience. With targeted advertising, as recruiters, you can reach specific potential candidates, maximizing the effectiveness of your ads and the use of your recruitment budget.
Analysis and optimization of campaigns
Spotify offers advanced analytics and reporting tools that provide accurate data on the effectiveness of recruitment campaigns. You can thus adjust your strategies from campaign to campaign to optimize results.
Reputation and employer brand
An active presence on Spotify and social networks improves your visibility and your employer brand. By sharing engaging content and job offers, you attract active and passive candidates who are seduced by the opportunity to work for a well-received company.
How do I recruit on Spotify?
Créez des contenus
Create visuals and advertising audio scripts adapted to the different formats of the platform. This content should be optimized and include clear calls to action. The creation of this content requires expertise in writing and in delivery algorithms.
Créez vos campagnes
Set up your advertising campaigns with Spotify's ad managers. Set specific goals, and adjust advanced targeting. This stage requires a thorough mastery of the platform, an ability to interpret key performance indicators (KPIs), and especially knowledge in tracking.
Optimisez en temps réel
Once launched, monitor the performance of your campaigns. Use analytical tools to track relevant KPIs. Make continuous adjustments to targeting and performance-based content.
Analysez vos résultats
After the campaign, prepare detailed reports by aggregating data from each of your platforms used to analyze the results. Compare them to goals, identify strengths and improvements for future campaigns.
Why is it difficult to recruit on Spotify?
Using social networks like Spotify for recruiting can be complex for you and your HR department. Unlike traditional platforms, Spotify doesn't allow traditional visual ads to be shown, so recruiters need to focus on engaging, well-designed audio ads. Creating an audio message that grabs listeners' attention while being relevant and engaging requires audio production expertise and a thorough understanding of listener behavior.
Why use Seeqle to recruit on Spotify?
Qualified candidates thanks to AI targeting
As a Spotify technical partner, Seeqle simplifies the analysis of demographic and behavioral data. Using AI, we identify candidate segments that are relevant to you. This saves you the hassle of using complex tools and allows you to target effectively without effort.
Simplify the life of your HR teams
Seeqle offers tools for HR analysis, task automation, and AI-based content creation. These tools make it easy to produce ads that are optimized for Spotify, and also optimize your time analyzing and managing candidates.
Management and optimization of your recruitment budget
Seeqle, thanks to AI and its continuous learning, manages your recruitment campaigns, optimizing your budgets in real time to improve your performance on Spotify. So you get more qualified applications in your ATS.