Recruiting on YouTube
Seeqle, your turnkey AI recruitment software for recruiting on YouTube.
Why use YouTube for your recruitments?
Recruiting on YouTube is a challenge because of its interactivity and the importance of the visual. Ads need to be engaging and of high quality to capture the attention of users who are often uninterested in promotional content. Complex ad targeting on YouTube requires a thorough understanding of segmentation options. With strong competition and high costs for significant visibility, constant monitoring of campaign performance is essential.
The number of candidates available
YouTube offers access to a huge audience. With targeted advertising, as recruiters, you can reach specific potential candidates, maximizing the effectiveness of your ads and the use of your recruitment budget.
Analysis and optimization of campaigns
YouTube offers advanced analytics and reporting tools that provide accurate data on the effectiveness of recruitment campaigns. You can thus adjust your strategies from campaign to campaign to optimize results.
Reputation and employer brand
An active presence on YouTube and social networks improves your visibility and your employer brand. By sharing engaging content and job offers, you attract active and passive candidates who are seduced by the opportunity to work for a well-received company.
How do I recruit on YouTube?
Créez des contenus
Create videos and advertising texts adapted to the different formats of the platform. Each piece of content should be optimized and include clear calls to action. Attention, the videos requested by Youtube have different formats and duration to be taken into account!
Créez vos campagnes
Set up your advertising campaigns with YouTube ad managers. Set specific goals, and adjust advanced targeting. This stage requires a thorough mastery of the platform, an ability to interpret key performance indicators (KPIs), and especially knowledge in tracking.
Optimisez en temps réel
Once launched, monitor the performance of your campaigns. Use analytical tools to track relevant KPIs. Make continuous adjustments to targeting and performance-based content.
Analysez vos résultats
After the campaign, prepare detailed reports by aggregating data from each of your platforms used to analyze the results. Compare them to goals, identify strengths and improvements for future campaigns.
Why is it difficult to recruit on YouTube?
Recruiting on YouTube is a challenge because of its interactivity and the importance of the visual. Ads need to be engaging and of high quality to capture the attention of users who are often uninterested in promotional content. Complex ad targeting on YouTube requires a thorough understanding of segmentation options. With strong competition and high costs for significant visibility, constant monitoring of campaign performance is essential.
Why use Seeqle to recruit on YouTube?
Qualified candidates thanks to AI targeting
As a Google Ads technical partner, and therefore YouTube, Seeqle simplifies the analysis of demographic and behavioral data. Using AI, we identify candidate segments that are relevant to you. This saves you the hassle of using complex tools and allows you to target effectively without effort.
Simplify the life of your HR teams
Seeqle offers tools for HR analysis, task automation, and AI-based content creation. These tools make it easy to produce ads that are optimized for YouTube, and also optimize your time analyzing and managing candidates.
Management and optimization of your recruitment budget
Seeqle, thanks to AI and its continuous learning, manages your recruitment campaigns, optimizing your budgets in real time to improve your performance on YouTuve. As a result, you get more qualified applications in your ATS.
Award-winning HR technology
