Finding and hiring a candidate is at the heart of what it means to be a successful recruiter. How do you know how to make the right choice? To attract the best candidates, many businesses offer high pay, attractive benefits, fun workspaces, and creative perks.
But consider this: you don't really need to hire the “best” people in every field. Do you have to Attach to recruiting the “right” people for the right positions, who will be responsible for the good results.
The difference between “better” people and “good” people
Businesses often seek to recruiting the best talent, the most talented at joining their teams and the best recruitment profiles who are considered to be leading, strategic and visionary experts. They have the skills to lead people and build trust within the team. They have accumulated an incredible amount of knowledge and will initially bring an external vision to solve the challenges that businesses pose to them. They are unicorns and they receive a relatively large salary and numerous benefits in order to promote productivity and well-being.
In reality, recruiting the best talent for all types of positions is expensive and unsustainable (the phenomenon of turnover is more and more present in the life of companies). Your business would certainly benefit from having the best people in strategic leadership roles, such as a CEO, CFO, or COO, where they will make strategic decisions about the direction of the business that directly impact business results.
And for the others? They should be the right people in the right roles, responsible for the right results.
Also to read: 8 stupid practices that make your best talents leave
Now, the question is how do you draw the line between the best people and the right people? You need to assess the needs of the business.
Start by analyzing your business goals, the types of roles you have, the skills that those roles require, and the impact they have on business success. Some roles are critical to the development and definition of the strategy, while others are responsible for execution. One of the most common ways to segment the workforce is its role and function: leadership, technology, marketing, and operations have a different impact on the business and need to be measured in different ways. And, in turn, these employee groups have varying levels of motivation and rewards. To help you find the right profile for the right job, use a Candidate persona.
Understand the needs of your employees
Analyze employee values, motivations, and involvement. You will thus be able to motivate them so that they generate better productivity and good results. When you identify employee needs, you can start customizing rewards for different segments of your population. Your choices can have an impact on economic output, employee satisfaction, and customer service while optimizing costs (including human costs).
Wanting to hire the best candidates means you're always competing with businesses that can offer benefits and rewards that are more appealing than you. How do you stand out from the competition? Focus on work, strive for excellence in everything you do, and take responsibility. Rewards are important, so the recommendation is to understand the needs of your employees.
Many businesses try to keep their most talented and experienced employees longer by constantly promoting them, giving them motivation that is in fact wrong, and increasing their compensation, which is not a sustainable approach. Make sure your employees enjoy what they do. Look for alignment between their professional and personal goals and the company's mission, and make sure they are aware of the positive impact their work has on the business.
Also to read: 3 trends for the integration of your employees
And now? 🌟
Now that you have organized the areas in which you want to invest, transmit your approach through the initiative of employer brand internal and external. Your values for excellent work as well as employee responsibility and satisfaction should result in an exceptional work experience that employees will appreciate. If your employees love their work, they'll talk about it outside the office, creating positive word-of-mouth for optimize your employer brand.
Focus on hiring the right people for the right roles and you'll get the right results for your business.
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