Multiposting job offers: maximizing your recruitments

In today's recruitment landscape, recruiters and HR managers have a wide range of platforms to post their job offers. It is also difficult to count all the recruitment methods that have emerged and proven to be successful in recruiting: Sourcing, HR programmatic, traditional publications, etc. One of these methods has never had to force itself to show its relevance, and remains today definitely effective for the dissemination of job offers: multiposting.

What is the multipost of job offers?

The multipost of job offers, carried out using multiposting software, consists in sharing a job offer on several platforms and recruitment channels simultaneously. This can include general job sites, sites specialized in a specific sector, social networks, career sites, and much more.

This recruitment technique allows recruiters to, not only Save time by quickly reaching qualified candidates, but also reduce costs associated with recruitment by receiving applications directly into their ATS. In a highly competitive job market, this proactive approach to advertising a job ad is essential for any recruitment strategy.

Do you want to set up a multipost job offer strategy with Seeqle? Request a demo of our solution. 👇

Multiposting job offers: the winning recruitment technique

Multiposting job offers is an essential technique for optimizing the recruitment process. By maximizing the visibility of your ads, this method offers numerous advantages for businesses.

Why choose multiposting job offers as a recruitment technique?

Expanding the reach of job offers

Opting for this distribution method means choosing to increase the visibility of your ads. Rather than having a single publication on a single channel, you multiply your chances of being seen by potential candidates and therefore increase the probability of finding qualified candidates more quickly. You also reach people who do not necessarily use the same employment sources.

Diversifying the applications received

This strategy ensures that your job offers, published on a different site each time, reach varied profiles, whether in terms of skills, experience, location or sector of activity. This promotes inclusion and diversity within your business.

Reducing recruitment time

Displaying your ads on several sites and platforms simultaneously allows you to significantly reduce the time needed to fill a position. This results in a reduction in the costs associated with long and expensive recruitment processes.

Reinforcing the employer brand

Multipost plays an important role in strengthening the employer brand. By being present on various channels, you not only increase the visibility of your company, but also your attractiveness as a potential employer. This strategy is particularly effective in attracting passive candidates, who although not actively seeking, may be tempted by new opportunities.

How to multipost job offers?

To effectively deploy a strategy for multiposting job offers, it is essential to carefully select the distribution channels and content adapted to the position to be filled and to the target audience.

Here are some tips to guide you:

Your ATS

Not all ATS have the same capacity when it comes to broadcasting or receiving applications on an announcement. Your offer may also be highlighted to a greater or lesser extent depending on the ATS career page and the complexity for the candidate to apply for. The choice of your recruitment tool is therefore crucial to ensure good results.

The jobboards

Job boards and aggregators are ideal showcases for your business and allow you to attract a large number of applications, which are very often unqualified. For more specific profiles or particular sectors, specialized job boards are more relevant, making it possible to attract better qualified candidates who are more in line with the requirements of the position.

Social networks

Social networks are essential in any multipost strategy. LinkedIn, for example, offers the possibility of publishing a job offer while passively targeting potential candidates through recommendations or direct research. Other platforms such as Facebook, Instagram or X (formerly Twitter) make it possible to reach candidates in a less formal setting, by highlighting corporate culture and values, in addition to vacancies.

The content

It is recommended that you adapt the content of your job ad according to the platforms used. For example, on a site specializing in IT, highlight the technical skills required, while on social networks, emphasize the corporate culture and personal development opportunities offered by the position. Maintaining consistency and authenticity in your message is also critical. Make sure ads accurately reflect company culture and values to attract candidates who fit your culture.

Analyzing performance

It is essential to assess the effectiveness of your multipost strategy on a regular basis. Analyze the data and statistics provided by each site to determine which channels bring you the most qualified applications. Then, adjust your approach based on these insights to continue to maximize your return on recruitment investment.

Multiposting tools and software

Instead of spending hours manually posting each job offer on different sites, multipost platforms allow them to be broadcast in a few clicks. This allows you, through a single interface, to simplify the management of your publications, the management of the entire application process and the monitoring of the performance and effectiveness of ads and distribution channels.

However, it is important to note that not all multiposting software is equivalent. Some will tend to specialize in certain trades, or others will tend to be broad-based. What you need to remember is that everyone has their own distribution partnerships, thus broadcasting on more or less platforms, ranging only from jobboards to the entire web.

Solutions like Seeqle offer the possibility of posting your job offers on a wide choice of channels in one click, thus optimizing your recruitment process without compromising the quality of the applications received.

Seeqle: for optimized multiposting

Seeqle is an AI-powered programmatic recruitment platform that simplifies the distribution of your job ads:

1. Extend the reach of job offers and effectively reach relevant candidates across more than 2 million web and mobile environments: social networks, instant messengers, newsletters, websites, mobile applications, mobile applications, job sites, etc.

2. Generate candidates directly in your ATS and broadcast your job ads in one click in the form of advertisements, regardless of the display environment.

3. Target candidate socio-demographic data with AI for more precise and effective targeting.

4. Monitor the distribution performance of your recruitment campaigns in real time and manage applications from a single platform.

5. Automate tasks with low added value.

Concluding on multiposting

The multiposting of job offers is now proving to be much more than a simple option: it is becoming a necessity for companies seeking to optimize their recruitment processes and stand out in a competitive job market. By expanding the reach of job offers, diversifying candidate profiles, reducing recruitment times and strengthening the company's brand image, multicasting offers a range of invaluable benefits. For any recruiter aiming to attract the best talent, adopting this strategy is therefore a preferred path.

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